3rd Story

A fast-growing retail brand, 3rdstory, partnered with Campaignsquat to transition from offline sales to a full-fledged e-commerce platform. The custom-built solution, developed using React.js, Node.js, and MongoDB, delivered a modern, fast, and secure shopping experience. Post-launch, the platform achieved a 300% increase in online sales, a 60% boost in customer retention, and a 45% improvement in checkout speed.

3rdstory Website

Client Background

3rdstory, a fashion retailer known for high-quality apparel and accessories, aimed to expand beyond physical stores and tap into the online market. Their goals included:

• Creating a frictionless shopping experience for customers.
• Developing an easy-to-use admin panel for product and order management.
• Automating order processing and integrating with logistics providers.

While platforms like Shopify and WooCommerce offered templates, they lacked the customization, performance, and scalability the client required.

The Challenge

Building a modern e-commerce platform from scratch came with multiple challenges:

1️⃣ High-Speed, Responsive UI

• Create a mobile-first UI that loads in milliseconds.
• Ensure a smooth shopping experience with progressive web app (PWA) support.

2️⃣ Scalable Admin Panel

• Design an intuitive product management dashboard.
• Implement real-time inventory tracking.

3️⃣ Seamless Checkout & Payments

• Integrate Stripe, PayPal, and Apple Pay for global transactions.
• Implement one-click checkout to reduce cart abandonment.

4️⃣ Robust Security & Fraud Prevention

• Implement JWT-based authentication and OAuth2 for secure logins.
• Use AI-based fraud detection to prevent fraudulent transactions.

Goals

Campaignsquat established clear goals to meet the client's expectations:

• ✅ Build a scalable, user-friendly e-commerce platform with a modern design.
• ✅ Optimize website speed and UX for better conversions.
• ✅ Develop a powerful admin panel for easy product and order management.
• ✅ Ensure secure transactions with top-tier encryption and fraud prevention.

The Solution

Campaignsquat designed a custom-built e-commerce platform that was:

• 🚀 Fast: React.js frontend optimized for performance.
• 🔥 Scalable: Node.js backend with MongoDB for handling large product catalogs.
• 🔐 Secure: JWT authentication & AI-powered fraud detection.

Technology Stack

• Frontend: React.js with Next.js for server-side rendering (SSR).
• Backend: Node.js (Express) for a highly scalable REST API.
• Database: MongoDB with Redis caching for ultra-fast responses.
• Authentication: JWT-based secure login & social login integration (Google, Facebook).
• Payment Gateway: Stripe, PayPal, Razorpay for multi-currency transactions.
• Search Optimization: Elasticsearch for instant product searches.

Key Features Implemented

• 🔹 Advanced Product Search & Filters: AI-powered smart recommendations and fast search functionality with Elasticsearch.
• 🔹 Admin Panel with Inventory & Order Management: Real-time inventory tracking and bulk product upload support.
• 🔹 Personalized Shopping Experience: AI-driven product recommendations and abandoned cart recovery emails.
• 🔹 Ultra-Fast Checkout Process: One-click checkout with saved cards and auto-apply discounts.
• 🔹 Mobile-Optimized Shopping: Progressive Web App (PWA) support and push notifications.

Results

Post-launch, 3rdstory achieved:

• 📈 300% increase in online sales within six months.
• 📊 60% boost in customer retention through personalized shopping experiences.
• 💳 45% faster checkout process, reducing cart abandonment rates by 35%.
• 🔒 99.99% uptime with robust security preventing cyber threats.

Testimonial

"We were amazed by the transformation Campaignsquat brought to our business. The e-commerce site is fast, secure, and incredibly easy to manage. Our online sales have skyrocketed, and our customers love the seamless shopping experience!"

Client

• 📣 David Collins, CEO of 3rdstory

Key Takeaways

• ✔ A custom e-commerce platform outperforms generic solutions like Shopify in speed & customization.
• ✔ Fast-loading pages and seamless checkout directly impact sales conversions.
• ✔ AI-driven recommendations & real-time search improve customer engagement.
• ✔ A strong admin panel ensures effortless product and order management.

Future Steps

• 🎯 Mobile App Development: A native iOS & Android shopping app.
• 🎯 Subscription Model: Launch a premium membership for exclusive deals.
• 🎯 AI Chatbot Integration: Automated customer support for order queries.

🚀 Need a high-performance e-commerce website? Campaignsquat builds custom online stores that drive sales and scale effortlessly.

Campaignsquat delivers tailored e-commerce solutions that transform online retail. Let’s build yours!